Press release
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january 25, 2016 - Pitti Uomo
Apartment Couture: a new style for fashion shows
New things are happening at APARTMENT: the section dedicated to luxury lifestyles for the littlest set is growing up, and will host a special runway show, Apartment Couture.
A special runway show featuring some of the Apartment exhibitors: Babol Cachemire Milano, Stella Jean, Pèro, Pèpè, Cape, Hilda Henri, Lamantine Paris & Milan, Piccola Ludo and Velveteen.
For the first time ever, the top floor of the Lyceum will be “converted” into a fashion catwalk: the participating brands that will show their collections to an audience of buyers and the press in a maison haute couture setting.
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