adidas Introduces Parley Editions of Game-Changing Running Footwear

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Set to release #parley editions of #ultraboost, #ultraboost X and #ultraboost Uncaged
Latest designs inspired by the shades of the ocean made with #parley Ocean Plastic™ available May 10
adidas calls for runners to join digital run to celebrate World Oceans Week; Registration opens today at adidas.com/runfortheoceans

adidas today revealed #parley editions of #ultraboost, #ultraboost X and #ultraboost Uncaged, all in a fresh blue colorway inspired by the shades of the ocean. Using marine plastic debris, #adidas is turning a threat into a thread to form signature elements of its iconic performance-led designs. This latest milestone in the partnership reflects both parties’ commitment to the oceans through a mutual focus on the implementation of the #parley A.I.R Strategy - avoiding virgin plastic, intercept plastic waste, and redesigning new alternatives.

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