On January 21, #nike will officially open its largest basketball-focused door in China, the #nike & Jordan Basketball Experience Store: a two-story, 6,550-square-foot retail experience in Beijing’...
Roy Williams’ celebrated his 800th career win last night with a victory over Syracuse. To celebrate the occassion, #jordanbrand gifted the University of North Carolina head men’s basketball coach with...
The UConn Women's basketball adds to its incomparable legacy tonight, defeating SMU 88-48 en route to a record 91st consecutive victory. The win makes this streak the longest in NCAA basketball histor...
Last November, #nike opened #nike #soho, a first step in the company’s bold transformation of #sport retail. Creating a seamless link between the company’s digital and physical platforms, the store de...
This is a special #nike #zoomrev2017 PE for #draymondgreen....
LeBron James’s debut signature shoe, the #nike #airzoomgeneration, returns on January 25....
This is a special #nike #zoomrev2017pe for #devinbooker....
In Nike’s 44-year history, fewer than one percent of its endorsed athletes have been given a signature shoe. Joining one of the most exclusive clubs in all of #sport, #paulgeorge will debut his first ...
Nike, Inc.’s #jordanbrand and the #argentinebasketballfederation (CABB) have announced a new #partnership that will see #jordanbrand become the official athletic apparel sponsor for all Argentine nati...
This year, #jordanbrand celebrates the 20th anniversary of entering the Chinese market by kicking off a new chapter of the “Commit to Win” campaign and opening two new Jordan-only stores in Chengdu an...
(FILA North America) - With the winter weather in full swing, FILA is kicking off 2017 with the much anticipated "Polar Light" 95 colorway. January through March are among the most popular months for ...
Located at 306 Bowery in New York City, KY’s Records blends all-star guard Kyrie Irving’s passion for basketball and music. The multi-dimensional space offers the opportunity to flip through Irving’s ...
Nike designs in 2016 that underscore the company’s commitment to furthering human potential.NIKE HYPERADAPT 1.0The #nike #hyperadapt10 is the payoff of significant research into digital, electrical an...
As the University of #michigan prepares to face Florida State this bowl week, the Wolverines Coach, Jim Harbaugh, shares his tips for game day preparation.“You gotta’ out work #people. Run, run, run. ...
When we think of players with great handles, we think about what they do with their hands. However, it is their feet that often deserve the most credit for a killer crossover or slash through the lane...
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