Cookie Consent by Free Privacy Policy website Giving back to our heroes with the #hometeamhero challenge
may 22, 2020 - Adidas

Giving back to our heroes with the #hometeamhero challenge

For weeks countless frontline workers stepped up, took charge and made a difference.

Now, through the #HOMETEAMHERO Challenge we’re offering a way to give back and say thank you to all those heroes who never stopped moving for us.

A virtual sporting event, the #HOMETEAMHERO Challenge is an open invite to our teammates around the world to rally and dedicate their workouts for good. From May 29 – June 7, for every hour of tracked activity, we will donate $1 to the COVID-19 Solidarity Response Fund for the World Health Organization(WHO), with the goal of reaching one million hours.

Bringing together our global community of athletes to take part, the challenge is enabled by the collaboration between multiple activity tracking apps, including Garmin, Zwift, Polar, Suunto, JoyRun and our own suite of performance platforms - #adidas Running and #adidas Training – which will also house an extended selection of Guided Workouts led by top athletes such as FC Bayern’s David Alaba, Ultra runner Sabrina Stanley and Wales’ rugby star George North.

The result of this collective effort is the creation of a global digital sports event, where everyone is invited to participate to help reach the one-million-hour goal, making all minutes matter, regardless of sport, discipline, ability level or current stage of lockdown. 

This challenge is part of our ongoing efforts to help ensure relief is distributed to where it's needed most, having produced hundreds of thousands of face shields for U.S. healthcare workers in collaboration with Carbon, making a direct €3 million donation & further donating €2 for every item over €20 purchased online to the COVID-19 Solidarity Response Fund for the World Health Organization, and ongoing  provision of masks to medical communities in South Korea, Europe and the United States

Sign up for the #HOMETEAMHERO Challenge beginning May 18th. Download the adidas Training app and adidas Running app to join the movement. 

Related news

march 28, 2024
march 26, 2024
march 18, 2024

First crafted over a half a century ago, the SL 72 silhouette was a bonafide hit during the running boom of the 70s. Now, decades ...

Following the launch of its new global platform and creative direction in 2023, adidas Originals introduces its latest campaign wh...

The Ultimate365 apparel range from adidas has always featured the latest performance material innovations from the brand. Today, a...

You might be interested in

march 07, 2024
february 29, 2024
february 09, 2024

Having recently celebrated the iconic club’s 120th anniversary with a special kit for the 2021/2022 season, this year, Y-3 and Rea...

Having unveiled the first iteration of the GENDO series in 2022, this season adidas and Yohji Yamamoto introduce the Y-3 S-GENDO R...

Today, adidas unveils the special edition Manchester United x Stone Roses collection, bringing together Manchester’s most decorate...