Cookie Consent by Free Privacy Policy website Converse, Joshua Vides and Chinatown Market Explore the Bounds of Customization
july 17, 2019 - Nike

Converse, Joshua Vides and Chinatown Market Explore the Bounds of Customization

July 16, 2019 - The #converse Chuck 70, built from the 1970 articulation the #converse Chuck Taylor All Star, has solidified a reputation as a designer favorite. For Los Angeles-based artist #joshuavides and Chinatown Market’s Michael Cherman, the shoe is also an invitation for hands-on experiences. 

Cherman’s vision for the shoe employs a light-sensitive, multi-tone asymmetrical canvas upper, which transforms when exposed to UV light. Vides allows for a more intentional transformation: His Chuck 70 incorporates interchangeable Velcro panels in custom Pantone colors.

Converse adds to this mix by offering a third sneaker with its own evocative release. The UNT1TL3D pack carries an exaggerated midsole and an upper features hand-drawn iterations of the phrase “NOT A CHUCK” — an ode to DIY decoration and the notion that a Chuck is defined only by the wearer. 

All three shoes launch during ComplexCon Chicago, July 20 and 21, at the #converse booth. Broader releases for each of the Chuck 70s follow: July 26 for the #converse x UNT1TL3D; August 2 for the #converse x Chinatown Market;  August 16 for the #converse x #joshuavides

 

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