Press release
25KB
november 20, 2015 - Hublot
Hublot - The Big Bang hits New York city!
Luxury Swiss watch brand #hublot is proud to welcome the #bigbang10yearanniversarytour to #newyork City, in celebration of the brand’s signature #bigbang collection that debuted in 2005. This holiday season, the brand’s signature model is being celebrated with a series of worldwide #bigbang pop-up exhibits in honor of the #anniversary. Tonight marks the second stop of the Tour in the US, following a “kick-off” at the Cowboy’s AT&T Stadium in Dallas, with a one-of-a-kind exhibit at #newyork City’s Cedar Lake Studio. President of the LVMH Watch Division and #hublot Chairman, Jean-Claude Biver, hosted an exclusive #event showcasing an interactive installation that allowed guests to experience the in-depth history and development of the #bigbang collections. Guests were immersed in a virtual journey around the brand’s DNA, as media and friends of #hublot explored the stories behind the brand’s unique designs and craftsmanship. Dynamic displays, stunning plasma globes, photographs, and videos helped illustrate this history. Guests also browsed through a series of "Manufacture" photographs, each representing a key stage in the design of a #bigbang watch shot by acclaimed Swiss photographer Fred Merz.
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